Driving Business Intelligence for Car Town
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Cie Games is best known for Car Town, currently ranked #12 among social games by monthly active users. Splunk gives the Car Town team everything they need to model and monitor the user experience: from the new user funnel to user retention rates, monetization triggers, the successful launch of new features or content and even which ads and promotions are most compelling. Join monetization analyst Matt Winkler to learn more.
Date: Sep 19, 2011 | Runtime: 01:50